Ever wonder if the shampoo and conditioner you buy at the store is really one size fits all? There are so many different options out there for you to choose from, what if you were able to create your own?

That is where Formulate comes in. Formulate is a new company that allows you to create your own shampoo and conditioner. It’s super simple, you go on their website and take their quiz aka the “hair wizard”.

On their hair wizard, you get to answer questions about your hair type and what you are looking for. For example, my hair type is fine and wavy. You also answer questions about what it is you are looking for. I was looking for something that helped control oil, protected my color and helped with split ends.

Once you fill out the hair wizard, Formulate gives you your very own personal shampoo and conditioner! It’s amazing. Definitely go check it out now and create your very own shampoo and conditioner here.